In an environment like Zimbabwe a lot of entrepreneurs have high jacked the detergent manufacturing market using very common and economic formulations for maximum profit without the proper understanding of the basic chemistry behind these chemicals. Most chemicals used in the manufacture of detergents are harmful individually and if not prepared well and in the desired quantities can result negatively on the loss of quality of the product of worse harming the end consumer in the long term. Therefore consumers must be able to make a careful decision when choosing detergents in such a diverse market.
Many consumers are as loyal to their laundry and other common detergents as they are to their favourite soft drink. Some just buy what their mother used and others buy what’s on sale. According to a survey by the research firm, YouGov Analysis Institute, the stain removing ability of a detergent (52%) only slightly outranks its fragrance (48%).
With so many choices on the market, you’re sure to find a laundry detergent that fits your budget and meets your laundry cleaning needs as well as your family’s preference of fragrance and environmental responsibility.
Price isn’t always the best indicator of detergent quality. The key is looking at the list of ingredients. The more active ingredients like surfactants that lift soil away from fabric, suspend it in the water and enzymes that remove stains in the product, and antibacterial chemicals that protect us from micro-organisms the better the detergent. And, those ingredients raise the price of the product. However, one must carefully choose these detergents as some only are capable of producing but not meeting their presented function.